Patagonia
On Trade Toolkit
Bridger Conway designed a new set of on trade communication asset and experiences for Cerveza Patagonia to expand its toolkit.
Bridger Conway designed a new set of on trade communication asset and experiences for Cerveza Patagonia to expand its toolkit.
Born in its microbrewery in the heart of Bariloche, Cerveza Patagonia seeks to transmit its natural and free spirit and arrives straight to its proprietary bars/shelters and retailers, with a set of items that reflects the mood of southern argentina to its consumers.
Among all the proposals made, we highlight the items that were made for resellers with the idea of obtaining greater capillarity. Also, creative activations proposals where designed for the whole point of sales to reach more effectively the consumers.