Huari
New Brand Identity
Huari, the iconic bolivian premium beer, commited us to develop a renewal of its visual identity. To accomplish this mission, we worked on it's packaging and VBI, trying to strengthen superior essence of the brand, but without neglecting their simple narrative, neither its origin nor legacy.
Huari, the iconic bolivian premium beer, commited us to develop a renewal of its visual identity. To accomplish this mission, we worked on it’s packaging and VBI, trying to strengthen superior essence of the brand, but without neglecting their simple narrative, neither its origin nor legacy.
Regarding the pack, we worked on the entire family of varieties, achieving a result that proudly manages to share its richness through renewed graphic elements. For the VBI we pursuit an evolution of the brand spirit without losing sight of the nobility that continues to be part of Huari.